Home»Food & Beverage» How to choose an agent for fruit wine export? What are the requirements for export certification? How to design the transportation plan?
Key capabilities to examine when selecting agency service providers:
Export experience in food categories: Require at least 3 fruit wine export cases (e.g., 2024 New Zealand cherry wine export project)
Certification guidance capability: Familiarity with major market certification systems (EU CE, US FDA, Japan JAS)
End-to-end service chain: Covering customs declaration, inspection, international transportation, warehousing, distribution, tax refund settlement and other links
Risk control mechanism: Possessing complete cargo insurance and credit insurance configuration plans
What certifications are required for exporting fruit wine?
Significant differences in requirements across target markets:
European Union Market: CE certification (food contact material testing) + alcoholic product composition analysis report
US Market: FDA registration + TTB (Alcohol and Tobacco Tax and Trade Bureau) license
Japanese Market: JAS organic certification + alcoholic beverage import license (production process flowchart required)
It is recommended to start the certification process 6 months in advance. The EU will implement new food contact material regulations in 2025, requiring special attention to packaging material compliance.
What are the special requirements for international transportation of fruit wine?
Three core elements to consider when designing transportation solutions:
Temperature control: Maintain 12-18℃ throughout (Case: 2024 French rosé wineMaritime Transportation(Using temperature-controlled containers)
Selection of transportation methods:
Sea freight: Suitable for large-volume transportation (approximately 22,000 bottles per container load)
Air Transportation: Priority for high-value products (transportation costs account for about 15-20% of product value)
Shockproof packaging design: Requires ISTA 3A transportation test certification
How to deal with tariff policies in different countries?
Customs Declaration Stage: Accurate alcohol content declaration (error must be controlled within ±0.5%vol)
Follow-up management phase: Establish a tariff database (recommended to use WTO Tariff Download tool)
The RCEP agreement effective in 2025 will reduce tariffs on fruit wine exports to Japan and South Korea by 8-12%, which is recommended for focused study.
How to conduct effective international market promotion?
A combination of online and offline promotion is recommended:
Online channels: Enter professional platforms such as Alibaba Wine Marketplace and Wine-Searcher
Offline channels: Participate in international wine exhibitions such as ProWein (Germany) and Vinexpo (France)
Cultural marketing: Produce videos on fruit wine brewing techniques (refer to the successful case of Ningxia goji berry wine in 2024)
How to ensure cross-border payment security?
A combination of three payment methods is recommended:
L/CPurchase credit insurance: It is recommended to choose international banks such as Standard Chartered and HSBC to open accounts
Credit insurance payment: Sinosure provides up to 90% compensation ratio
E-commerce platform payment: Amazon Global Selling provides fund escrow services
Special note: Fruit wine exports should avoid using DP (Documents against Payment) method, as the industry bad debt rate is as high as 7.2%.